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Monday, September 17, 2012

iPhone 5 starts breaking records

Apple's iPhone 5 has been called the most anticipated smartphone launch in history, and the device's pre-order numbers have proven this to be true. After completely selling out in just one hour on Sept. T14, the iPhone 5 set a new pre-order record for both AT&T and Apple. Apple fans ordered more sixth-generation iPhones from AT&T than any other previous model during its first day of sales and over the weekend.

 The Cupertino, Calif.-based computer design company also shared its sales numbers on Monday, noting that more than two million iPhone 5 devices were pre-ordered within the first hour of availability. This figure more than doubled the pre-launch sales of Apple's iPhone 4S, which was released nearly one year ago.

"iPhone 5 pre-orders have shattered the previous record held by iPhone 4S and the customer response to iPhone 5 has been phenomenal," Philip Schiller, Apple's senior vice president of Worldwide Marketing, said in a statement. "iPhone 5 is the best iPhone yet, the most beautiful product we've ever made, and we hope customers love it as much as we do."

The official retail release date for Apple's iPhone 5 is Sept. 21, but customers that pre-ordered the device for delivery shouldn't expect to snag their shiny new Retina Display smartphone on launch day. Phones ordered online aren't expected to arrive until Oct. 5, as Apple's website says, and iPhone 5 handsets are predicted to be sold out by Sunday following its retail launch.

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